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Elena Sokolow
Thu, 05/22/2008

UWA Common Good Report: A Lesson in the Importance of Measurement and Message

What does this report mean for us?

As Meghan said in her last blog, the United Way of America (UWA) recently unveiled what they are calling The Common Good Report which identifies three broad issue areas that UWA believes are the essential building blocks to a successful life, these being education, income and health, and goes on to articulate four indicators within
each of those categories, which they plan to track over time. More importantly though, is the fact that in this report and the communication that has accompanied it both in the press and at the UWA Community Leaders Conference, UWA has put forward what I consider to be both very bold and very specific goals around what they are commiting to achieve in the next ten years. Cutting to the chase, these goals are:  read more »

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